"You've got to have a plan that both plants seeds and harvests, that can make your financial objectives in the short-term as well as do things that extend the life of the business in the longer term."
Tobias Yergin has over 25 years of management + executive-level experience with tech-based growth companies in Silicon Valley, including VMware, Citrix, Panasonic, Intel, and 3Com. He specializes in partnering with CEOs and CMOs, as well as R&D executives and their product teams, to define the most effective market strategies for new products scheduled for launch in the next 6 to 18 months and established products that are not currently achieving market share and profit objectives.
Prior to joining Chasm Institute, Yergin's roles inside global tech companies focused on driving revenue and market growth through a customer-centered design approach. By creating and capturing customer value in the development of disruptive products and services, his teams were able to more accurately predict and generate market success.
As Director - Strategy Services at Chasm Institute's Silicon Valley Office, Tobias leverages Chasm Institute's predictive tools to facilitate executive workshops to help organizations drive deeper engagements with mainstream customers and accelerate the adoption of new products and services. Topics include:
Tobias earned post-graduate certificates from the Stanford Graduate School of Business in Corporate Entrepreneurship, Strategy, and Design after receiving his MBA and BA degrees from San Jose State University. In his spare time, he loves to ski, mountain bike, and cook. He is the proud father of two children and has been happily married for more than twenty years.
To contact Tobias Yergin:
email
tel (408) 221-0698